PRESS

On 18 June 2026, Zurich will become the meeting point of a new creative elite. With the AI Creator Day, Switzerland will host for the first time an event that brings internationally renowned first movers in AI-driven content production together on one stage.

What has so far defined the pace in AI film innovation hubs such as Los Angeles, Seoul and London is now reaching the Swiss creative landscape: practitioners who already integrate generative image, video and audio systems into their professional workflows will share their expertise in compact, hands-on workshops. The focus lies on robust production routines rather than bold promises — concrete workflows instead of abstract visions, practice and quality instead of technological rhetoric.

The event is specifically designed for aspiring AI content creators — particularly professionals from advertising agencies, film and video production companies, as well as influencers seeking to implement AI not as an experiment, but as a professional, brand-ready tool. Those who aim to produce faster, iterate more creatively and maintain high standards of quality will gain the practical framework required to do so.

The invited speakers represent the first generation of creators who have not merely explored AI, but have integrated it productively into commercial and artistic projects. They develop advertising campaigns using generative video technology, produce AI short films, compose music through prompt-based systems and build social media formats powered by synthetic avatars. Their expertise is grounded in real projects — shaped by experimentation, iteration and production realities.

AI Creator Day positions itself as a working forum for an industry in transformation. Across five thematically focused workshops — ranging from AI storytelling and illustrative film production to advertising formats, social media workflows and generative music — speakers will demonstrate concrete methodologies: How do you structure prompts for consistent characters? How can AI be integrated into existing post-production pipelines? And how can creative quality be preserved when production cycles accelerate exponentially?

The event is organized in collaboration with SAE Institute Zurich, AMA – AI Media Agency, one of the first European agencies to specialize exclusively in AI-driven content creation, and the Swiss AI Association as a representative voice of the national ecosystem. The ambition is clear: Switzerland should not merely adopt these technologies, but actively shape their development.

While many continue to debate opportunities and risks, AI Creator Day focuses on practice. It brings together those who already master the tools — and those who intend to deploy them professionally in the near future.